Structure – Amanda Noronha

Página institucional com as linhas do bloco de apresentação fundidas dentro de um quadro de recorte, teste de teardown de clareza de marca

AI visibility and citation

Brand clarity teardown: the test almost every company homepage fails

Five questions answered using only what is written on the homepage, then cross-checked against what generative systems say. The three outcomes and the action for each.

Amanda Noronha Araujo Minozzi27 de September de 2026

Funil recebendo formas irregulares e entregando três cartões limpos, de onde saem as pautas de conteúdo

SEO method and operations

Where the content ideas I bring to clients come from

Good content ideas start from real friction, and the tool sizes that friction. The five sources I use, in order, and the three-question filter that cuts half of them.

Amanda Noronha Araujo Minozzi22 de September de 2026

Diagrama de cluster de tópico com um artigo central ligado a sete artigos de apoio e linhas de retorno, estrutura de cluster para SEO e visibilidade em IA

SEO method and operations

How I structure topic clusters for SEO and AI visibility

A cluster that works in traditional search can fail in generated answers. The difference lies in the retrieval unit.

Amanda Noronha Araujo Minozzi15 de September de 2026

Cinco camadas aninhadas uma dentro da outra, da técnica na borda à ação no centro, SEO como arquitetura cognitiva

Five-layer model and cognition

SEO as cognitive architecture: the full model

The five-layer model describes the path between a piece of content existing and a person acting on it. Definition, limits and what remains open.

Amanda Noronha Araujo Minozzi9 de September de 2026

About this layer

The skeleton that separates content from decoration.

It is where the document hierarchy and the site architecture say what is primary and what is support.